On February 4th, 2023, the PBR (Professional Bull Riders) Cup Series of bull riding opened its season at the Peavy Mart Centrium in Red Deer, Alberta. We were delighted to be the title sponsor for this incredible night of bull bucking fun, as the Cross Country Canada Classic.
An assembly of CCCSR staff were in attendance to enjoy the festivities and the cowboys did not disappoint.
Check out the video below to see all the action!
Get a full breakdown of the nights results here.